SNU SNUSAT 2012 Sample Paper, Answer Key www.snu.edu.in : Shiv Nadar University

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Name of the Organisation : Shiv Nadar University (snu.edu.in)
Type of Announcement : Sample Paper, Answer Key
Designation : SNUSAT 2012

Answer Key : http://snu.edu.in/pdf/Answer-Keys-SN...mple-Paper.pdf
Sample Paper : http://snu.edu.in/pdf/SNUSAT-Sample-Paper.pdf
Home Page : http://snu.edu.in/admission.aspx

Directions for question No 1- 5:
Read the passage and answer the questions that follow:
Suneet Varma begins his day early. There are meetings lined up for the day with his 10-member core group that includes a four-member Design team, the Business Development manager and the Chief Financial Officer. The evening is to be spent with his sponsor, champagne maker Moet-Hennesey, discussing the expansion of his business venture to Dubai and Hong Kong. At 30, Varma is the CEO of Suneet Varma Design Pvt. Ltd and also one of India’s leading fashion designers. But not the only one to have “Pvt. Ltd.” suffixed to his name.

Fast realizing that business is not just about selling stuff at weddings and fashion shows, designers are
corporatising haute couture. Among the first is Ritu Kumar, with her 25-year-old son Amrish giving the necessary push to move her designer retail chain, Ritu’s, into top gear last year. Amrish, who is the Director (Marketing) of his mother’s enterprise, Ritika Designs Pvt. Ltd, got Mumbai-based Universal Consulting to evaluate the scope of the company and revamp its retailing system. Now, Ritu can sit anywhere in the world and keep a tab on the stages of processing and sale of garments. Says Amrish, “Quantifying this change is difficult, but our production of sales and
finished goods to sales ratio are improving every month" .

Designers are turning over a new leaf, hiring professionals for design, business development, marketing and advertising to keep time and cost overruns in check. The payoff is starting to show. Krishna Mehta’s business has grown almost by 60 percent. She discusses sales reports, budgets and marketing strategies with her 35-member team regularly. Her team feeds the schedule and details on each collection onto a PC - earlier maintained in Mehta’s head and a notebook. And she doesn’t juggle all the decisions, instead alternates between her labels K2 and Oobe and spends the rest of the time on her couture business and meeting clients. “I find it refreshing to be only responsible for my creations, not to think of which magazine to advertise in or what schemes to run in my stores. It’s all taken care of."

1) One of the recent trends in the Indian fashion industry is the emergence of:
A) New and bold designers ready to experiment
B) The corporatization of the fashion industry
C) Haute couture becoming affordable to the lay man
D) Children of the fashion designers taking over the businesses

2) The name of Ritu Kumar’s enterprise is:
A) Ritika Designs
B) Ritu Designs
C) Ritu Kumar's
D) Ritu's

3) Why has Krishna Mehta’s business grown by 60 percent?
A) She spends a lot of time on her couture business and meeting clients
B) Her big team of 35 relies on information technology and computers
C) Professionals have been hired to deal with various aspects of running the business
D) She discusses sales reports, budgets and marketing strategies with her team regularly

4) K2 and Oobe are labels by:
A) Suneet Varma
B) Krishna Mehta
C) Ritu Kumar
D) Moet-Hennesy

5) Suneet Varma is planning to expand his presence to Dubai and Hong Kong because:
A) He is a very popular designer in those parts of the world.
B) He has the backing of good sponsors.
C) He has hired professionals to help him expand his business and corporatize it.
D) Universal Consultants advised him to do so.

Directions for Questions 9-10:
Read the following information and answer the questions that follow:
During an international film festival, it was observed that a movie from the USA was watched by 40 film critics, a movie from India was watched by 67 film critics, and a movie from China was watched by 46 film critics. Twenty eight film critics watched movies from India and China, 8 watched movies from the USA and China, 26 watched movies from India and the USA and 2 saw movies from all the 3 countries.

9) How many film critics watched a movie from India but NOT from the USA and/or China?
A) 13 B) 15 C) 21 D) 40

10) How many film critics watched a movie from China but NOT from India and the USA?
A) 12 B) 19 C) 27 D) 35

11) Two hundred and fifty engineering graduates were surveyed on their reading habits. One hundred
and sixty read novels, 100 read newspapers, 60 read magazines and 10 read all the three. Forty graduates read only novels and newspapers, 10 read only newspapers and magazines and 30 read only magazines and novels. How many read atleast two reading materials?
A) 20 B) 50 C) 90 D) 120

12) In a certain code, PERSONAL is written as RFTTQOCM. How is PUBLICITY written in that code?
A) RVDMKDKUA B) RVCNKDKUA C) RVCNJCJVZ D) RVDMKCKVZ

13) In a certain code, DATA SUFFICIENCY is written as CZSZ TVGGJDJFODZ. How is SET THEORY written in that code?
A) TFU UIFPSZ B) RDS UIFPSZ C) TFU SGDNQX D) RDS SGDNQX

14) If 'BLUE IS DARK' is coded as 'SEND NIGHT ROSE', 'RED IS HOT' is coded as 'GOD HAS SEND' and 'HOT TYRE BURST' is coded as 'MAN HAS RUST', then what is the code for 'RED' ?
A) GOD B) HAS C) SEND D) ROSE

Assuming the statement given in each question to be true, choose the inference as one of the following:
(A) - True (B) - False (C) - Uncertain (D) - None of the options

26) Statement: Probability of getting a head is 100% Inference: Both sides of a coin are heads.
A) A B) B C) C D) D

27) Statement: Working hard is not the only criteria for success. Inference: Being emotionally intelligent is as important as working hard.
A) A B) B C) C D) D

28) Statement: The only planet, which has a friendly environment for the evolution of living beings, is the Earth. Inference: There is no planet other than the Earth where living beings can evolve.
A) A B) B C) C D) D

29) Pointing to a man in a photograph, Asha said, "His mother's only daughter is my mother". How is Asha related to the man in the photograph?
A) Nephew B) Sister C) Wife D) Niece

30) A woman walking with a boy meets another woman and on being asked her relationship with the boy, says, "My father is his father's father-in-law". How is the boy related to the woman?
A) Nephew B) Brother-in-law C) Son D) Grandson

31) Pointing to a lady in a park, Bikash said, "She is the daughter of my father's father's only son". How is Bikash related to the lady?
A) Brother B) Cousin C) Father D) Uncle

32) Ajay starts from his home and travels 3 km eastward to Bus stand and then turns left and travels thrice that distance to Market. He again turns left and travels five times the distance he covered between his home and Bus stand and reaches destination University. The shortest distance between his home and the University is ?
A) 10 km B) 12 km C) 15 km D) 20 km

33) You have a barrel, filled to the top with water, which weighs 150 pounds. What can you add to the barrel in order to make it lighter?
A) Ice cubes B) Air C) Stones D) Holes
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