Container Corporation of India Ltd Model Question Paper Management Trainee Commercial And Operation : www.concorindia.com

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Container Corporation of India Ltd
MODEL QUESTION PAPER
WRITTEN TEST FOR THE POST OF
MANAGEMENT TRAINEE (COMMERCIAL & OPERATION)
Max. Marks: 170 Duration: 3 Hrs.

Home Page : http://www.concorindia.com/index.asp
Model Question Paper : http://www.concorindia.com/upload/re...e%20-C&O-p.pdf

Part I (Max. Marks: 120)
All questions are Compulsory. All Questions carry equal marks
1. Briefly discuss the various elements of logistics environmental assessment. What are the future challenges in logistics management?

2. Explain the concept of online marketing and electronic commerce. List the three benefits that it provides to the consumers. Also list its three possible advantages to the marketers.

3. What do you understand by the term, “Marketing Logistics”? What all doe it involve? List three important tasks of the logistics manager of a manufacturing firm.

4. Distinguish between quantitative and qualitative factors considered in location decisions. Illustrate how these factors are integrated in location choices.

5. What do you mean by Total Quality Management? Explain the various Quality Standards prevalent in India?

6. What is aggregate planning in supply chain? Briefly discuss the various elements to be considered in the supplier relationship strategy.

7. Choose the correct answer of the Questions mentioned below: (5X4=20)
The marketing environment is best described as being:
(1) Composed of Controllable Variables (2) Composed of variables independent of one another.
(3) An indirect influence on marketing activity (4) Dynamic and changing
(5) None of these.

ii All of the following are marketing management tasks except:
(1) Marketing Planning (2) Organizing marketing activities
(3) Coordinating Marketing Activities (4) Project Development and Analysis
(5) None of these

iii When Compaq computers collects information about political, legal, regulatory, societal, economic, competitive and technological forces that may affect its marketing activities. This process is called
(1) Environmental Scanning (2) Survey of Environment
(3) Marketing Information Analysis (4) Environmental Analysis
(5) None of These

iv The Chairman of Unilever states that the world is just one big market. He feels anyone not taking this stance is systematically passing up profitable business. His approach most closely resembles
(1) Exporting (2) Global Marketing
(3) Export Marketing (4) Full-Scale international marketing
(5) None of these

v If Erin Farm Insurance saw a sudden increase in the number of farmers seeking flood insurance in Ireland due to major floods in Britain, the floods would be presenting the company with a marketing:
(1) Opportunity (2) Strategy
(3) Concept (4) Mix
None of these

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Regards
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OBJECTIVE TYPE OF QUESTION FOR SR.ASSISTANT COMMERCIAL AND OPERATION POST AT CONCORD COMPANY

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