Quest Diagnostics India Pvt Ltd Gurgaon : Web Marketing Strategist

[mskavi]

Quest Diagnostics India Pvt. Ltd.
http://www.questdiagnostics.in
http://www.questdiagnostics.com

Quest Diagnostics Gurgaon : Web Marketing Strategist
Keywords: Internet Marketing , Web Marketing, Online Marketing , Web analytics , Web analysis , Online Branding

Company Profile
Quest Diagnostics provides access to high quality testing and services throughout the United States and in other major parts of the world. We have an international presence and the capability to provide services beyond our brick and mortar locations world-wide.

We primarily work in the area of Lab & Healthcare services, Featured Laboratory services, on line services, Medical Information services, and Medical Research including clinical trials. We are a multinational organization primarily based out of U.S. and planning to expand ourselves in the Asian markets

For more information about us we recommend you to please visit our website www.questdiagnostics.in and www.questdiagnostics.com .

Web Marketing Strategist
Experience: 3 - 7 Years
Location: Gurgaon

Job Description
This is Ashu Vasdev from Quest Diagnostics, a US based Multinational providing access to high quality testing and services.
In India we are located in the state of art lab facility at Gurgaon. We are looking for Web Marketing Strategist. Job location is Gurgaon.

Job Title : Web Marketing Strategist

JOB DESCRIPTION
Reports To: GM, DTP/DTC and Employer

Main Duties Include:
-Develops and executes the marketing strategy for the www.questdiagnostics.in Web site and the DTP/DTC and Employer portal
-Act as liaison between internal business partners, IT, Quest Diagnostics US, and HCL
-Identifies needs and optimal site enhancements, develops requirements, schedules site enhancements and coordinates company resources to meet deliverables.
-Ensures Web site remains up-to-date, meets legal requirements, and industry standards, and reflects ongoing company, service and product changes.
-Acts as site administrator with associated responsibilities in review and approval of content, access, and usage
-Collects, analyzes, & interprets business data & uses the information appropriately to maintain, & grow the business through existing and new Internet related opportunities.
-Provides colleagues and senior management with Internet related input, direction and feedback.
-Understands and utilizes market data, trends, customer attitudes and behaviors, and the competitive landscape to maximize current & future opportunities.
-Understands product and service positioning and manages communication and messaging across Internet related initiatives.
-Ensures that the web site continues to âshowcaseâ the value proposition for each segment.
-Continues initiatives to increase content and resources for each segment, and increase site usage among designated target audiences.
-Develops, implements & monitors Web initiatives to ensure they are successfully achieving goals established.
-Identifies needs, gaps and opportunities as well as various potential and optimal solutions, implementations and/or enhancements.
-Scopes out costs and resources needed to implement various opportunities.
-Manages vendor relationships

Desired Candidate Profile
Educational Requirements:
-Bachelorâs degree required.
-Masters Degree Preferred
-Business, Advertising, Communications

Required Knowledge:
-Understand the principals of marketing.
-Strong Internet, strategic, analytic and creative skills.
-Excellent communication skills both oral and written.
-Basic understanding of the customer and selling processes for laboratory testing.
-Ability to work with minimal supervision.
-Ability to manage multiple projects and tasks simultaneously.
-Proven ability to deliver results.
-Good project management skills.
-Work effectively in a cross functional, matrix environment.
-Collaborate with multiple levels and functions in the organization.
-Strong editing & proof reading skills.
-Understanding of all marketing management related disciplines including but not limited to marketing management, finance, sales, research, advertising, & promotion, new product launches and product/market optimization.

Required Experience:
-2 to 5 years in marketing or other business discipline. Interactive advertising agency and broad based marketing experience a plus.
-1 to 3 years Internet management (this is a non technical position, but requires the ability to liaison between internal business partners and IT staff).
-Technological-savvy, Internet âpower userâ.
-Fully proficient with various software programs such as Word, Excel, Power Point, Outlook, knowledge of Access, Photoshop and HTML helpful.
-Pharmaceutical, healthcare, diagnostic, lab or consumer packaged goods experience is a plus.

Email Address: surekha.x.sharma@questdiagnostics.com

[Guest]

7July 2009
Dear Employer

I have come to know that there is a vacancy of Product Specialist in your organization. I am really very eager to join your organization to enhance my skill as well as company performance.

I am an Engineering Graduate in biotechnology from Maharshi Dayanand University Rohtak Haryana. I have focused four year in hard-core biotechnology so familiar with most of the technique and equipment used in it. Through out my educational life I have been one of the achiever among others and having very sound knowledge about all technical Knowledge of product in which we deals as well as our competitor.

You will find my resume enclosed. I would very much like to arrange for an interview.

Vinay kumar Pandey
F-97,1st Floor
Room No.202
Karwaria Sarai
Vpandey21 AT gmail.com

[Dwettehergone]

Hi,

I’m new to the forum and just saying hello.