B.A Tourism And Travel Management Syllabus : www.kuk.ac.in Kurukshetra University

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B.A. TOURISM AND TRAVEL MANAGEMENT
(VOCATIONAL) W.E.F. 2011-12

FIRST SEMESTER
Paper-I (B.A. Vocational) Tourism & Travel
TOURISM BUSINESS
Internal Marks 20
External Marks 80

Objectives :
The primary purpose of the paper is to acquaint the students about the basic and preliminary knowledge of the terms, concepts, systems and trends in tourism. It will form the first step to move forward to interact with the advanced knowledge pertaining to tourism.

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http://www.kuk.ac.in/userfiles/file/...%2C2011-12.pdf

Mode of Paper Setting :
The examiner shall set ten questions selecting two questions from each unit. The student shall be required to attempt five questions in all selecting one question from each unit.
UNIT – I : Understanding Tourism
** Meaning and Nature of Tourism
** The historical Perspective of Tourism
** The economic, social and cultural significance of tourism
UNIT – II : Main Concepts and Terminology in Tourism
** Tourism, tourist, Excursionist, Tourism Market
** Tourism Resources, Tourism Product, Destination
** Recreation, Pleasure, Relaxation
UNIT – III : Trends in Tourism
** Trends and Patterns in International Tourism
** Factors responsible for growth and development of international tourism
** Motivations in tourism
UNIT – IV : Facilitators of Tourism
** Transportation : Types and Relevance in Tourism
** Accommodation : Types and Relevance in Tourism
UNIT – V : Studying Tourism
** Tourism Education and its Significance for Tourism Business Growth
** Professionalism – Key to Tourism Growth
REFERENCES
- Anand, M.M., Tourism and hotel Industry in India, Prentice Hall, New Delhi, 1976
- Bhatia, A. K., International Tourism, Sterling Publishers, New Delhi
- Bhatia, A. K., Tourism development : Principles, Practices and Philosophies, Sterling Publishers, New Delhi.
- Burkart A. & Medlik S., Tourism : Past, Present and Future, Heinemann Professional Publishing.
- Goeldner, Charles & Brent Ritchie, J.R., 2006 Tourism : Principles, Practices, Philosophies, Wiley India
- McIntosh, Robert, W. Goldner, Charles, Tourism : Principles, Practices and Philosophies, John Wiley and Sons Inc. New York, 1990 (9th edition) - Mill, Robert Christie and Alastair M. Morrison, The Tourism System, Englewood Cliffs, N.J., Prentice Hall, 1985
- Negi, J.M.S., Tourism and Travel- Concepts and principles, Gitanjali Publishing house, New Delhi, 1990
- Robinson, H.A., Geography of Tourism, Mc Donald and Evans, London, 1976
- Seviam, M., Tourism Industry in India, Himalaya Publishing House, Bombay, 1989
- Kaul, R.N., Dynamics of Tourism : A Trilogy, Sterling Publishers, New Delhi
- Peters, M., International Tourism, Hutchinson, London

Paper-II(B.A. Vocational)Tourism & Travel
INTERNATIONAL TOURISM
Internal Marks 20
External Marks 80

Objectives :
The paper provides a comprehensive view of the tourism trends and patterns at the international level. The trends are to be studied through volume of tourists’ arrivals in different regions and their contribution in tourism earnings. The knowledge of the forces and factors responsible for tourism growth is other area of discussion in the paper. Since tourism growth is not uniform in all the regions, the issues like tourism gap or disparities form another key area of knowledge for the students. The paper is primarily based on the statistics available at various websites.
Mode of paper setting :
The examiner shall set ten questions selecting two questions from each unit. The candidates shall attempt five questions in all selecting one question from each unit.
Teaching Practices : Class room lectures, Assignments, Cases, Discussions and Seminars Course contents
Unit – I
Types of International tourism – inbound and outbound tourism
Factors responsible for the growth of inbound and outbound tourism
Unit – II
Trends (in terms of tourist arrivals and tourism receipts) in inbound tourism at the global level Trends in outbound tourism at global level
Unit – III
Inbound and outbound tourism trends in Europe, Americas, and Africa regions.
Unit – IV
Inbound and outbound tourism trends in East-Asia Pacific; Middle – East; South Asia regions.
Unit – V
Concept of tourism Gap Factors responsible for tourism gap
Problems and challenges before international tourism like climate change, terrorism and ethical issues.