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[QUOTE=Unregistered;291339]Asif Ilyas
[b][u][b][u] E-mail [/u][/b] [/u][/b]: asif.ilyasdfl AT yahoo.com

[b][u]SKILLS [/u][/b]:
Team Management, Business Analytical skills, Sales Management,
Trade Marketing, Key Accounts Management, Distribution Network, Leader ship skill, Self-motivated

[b][u]Personal Profile [/u][/b]:
Started Career in 2000, worked at different position in sales and management Sales Promotion, Developing sales teams, territorial structures, distribution networks, sales channels, key accounts management and sales planning are the areas of expertise.

[b][u]Experience  [/u][/b]:
[b][u]Trading Business  [/u][/b]:(Beverage, Milk ,Consumer Products )
April 2011 to Dec 2012.
Doing own business in partenership in Okara.
Purchase product from distributors and sale to whole sellers in different market.
Area Sales Manager, Dalda Foods (Pvt)-Ltd, DG KhanSahiwal
 01-June-2009 to 28-Mar-2011
Food & Consumer Goods industry

[b][u][b][u]Major Responsibilities [/u][/b] [/u][/b]:
Responsible for forecasting and achieving sales targets in the assigned territory
Develop and strengthen relationship with existing and potential retailers.
Coordinate promotion execution.
Handle customer complaints as per define limits. Ensure implementation of FIFO at retailer level.
Manage and train Sales staff assigned area, approves level.
Verify discounts disbursements to trade for indirect.
Track Company SOP, (SIDA) to the customers and assists in timely settlement on a regular basis tracking and timely settlement of account receivable.
Monitor and report KBI, KPI, such as distributor’s stock inventory daily sales stock returns , numeric & weighted distribution rate etc on regular basis.
Monitor competitor activity and report to the regional sales manager through daily activity report.
Keep update record of vertical growth outlets and lost (with impact)
Manage the Distribution network and ensuring the availability of full range of DFL products on priority outlets

[b][u]Whole Sale Manager [/u][/b]: Pepsi Cola Riaz Bottler, Lahore 01-Apr2005 to 10-May-2009
Fast Moving Consumer Goods & Beverages industry
[b][u][b][u]Major responsibilities [/u][/b] [/u][/b]:
Worked as (Territory Development Manager)/ Whole Sale Manager Lahore with additional responsibilities as RSM Sindh for CAPRI-SONNE Juice by Riaz Bottlers Lahore Pakistan.
Management of Direct Sales in the region
Manage all financial/ Account matters of Distributors and Sub distributors
Budget and controlling
Planning and execution of sales promotional channels
Designing and coordinating of Sales and Marketing strategies to achieve organizational goals

[b][u]Area Sales Manager [/u][/b]: Haleeb Foods Ltd, Lahore 31-April 2003 to 30-March-2005 Fast Moving Consumer Goods & Beverages industry
[b][u][b][u]Major responsibilities [/u][/b] [/u][/b]:
Manage all accounts and financial matters of Distributor.
Manage key accounts and key markets.
Planning and executing all sales promotional activities.
Manage the Direct Sales and ensuring the availability of full range of HFL products on priority outlets
Management of sales staff.

[b][u]Sales Officer [/u][/b]: Haleeb Foods Ltd, Guj & Sgd Div.
01-Apr2000 to 31-Mar-2003
Fast Moving Consumer Goods & Beverages industry
[b][u]Major responsibilities [/u][/b]:
Manage all financial/ Account matters of Distributors and Sub distributors
Budget and controlling
Planning and execution of sales promotional channels
Managing both product divisions (Haleeb Milk & Dairy Queen Milk)
Manage the Direct Sales and ensuring the availability of full range of HFL products on priority outlets
Designing and coordinating of Sales and Marketing strategies to achieve organizational goals
Management of distributors and direct sales staff and niche marketing

[b][u][b][u]Throughout Career Achievements [/u][/b] [/u][/b]:
2010-Dalda Foods
Won the prize of National Champion ASM
Overall get Ranked 1 in DFL as for maximum growth 33% in 2010 as compare 2009
2005-Haleeb
Re-organized the sales & distribution network, expanded the coverage and availability of HFL products in my area by opening many new towns.
Successful launch of Dairy Queen Milk and N’rish milk in my area.

[b][u]Education  [/u][/b]:
 Masters in Business Administration1998-2000
 Al-Khair University MUXSpecialization Marketing
 Bachelor in Arts-
 Islamia University Bahawalpur -1994-1996

[b][u]Professional Skills [/u][/b]:
Command on handling Microsoft Office, Spider, Windows XP, based enterprise soft wares.
Interests Research, Event Management, Social media networking
References Will be furnished upon demand[/QUOTE]

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